In 2025, the concept of using shapewear to enhance one’s confidence has become widely accepted, mirroring the shift in attitudes towards beauty hacks and enhancements. From lash lifts to shapewear, people are embracing these tools openly and without judgment.
Shapewear has a long history, with the corset being one of its earliest forms. However, today’s shapewear options offer a far more comfortable and diverse range, from high-waisted underwear to firm control bodysuits. The focus has shifted from concealing to enhancing natural curves and boosting self-assurance.
Boody, an Australian eco-friendly brand known for its soft and high-quality clothing, has recently ventured into shapewear with its Shaper line. Designed for utmost comfort, Boody’s shapewear utilizes bamboo viscose blends in neutral tones to provide a supportive yet smooth fit, challenging the discomfort often associated with traditional shapewear.
Skims, a brand founded by Kim Kardashian, has gained a devoted following for its seamless and curve-enhancing shapewear that prioritizes comfort and style. The brand’s range of slimming garments in neutral tones has become a favorite among those seeking a seamless look.
Nancy Ganz, a brand specializing in shapewear for over 30 years, offers a wide range of pieces from light control to full coverage. Their expertise in smoothing and shaping has made them a trusted name in the industry, catering to various needs and preferences.
Simone Pérèle, known for its fusion of practicality and femininity, creates shapewear that not only shapes but also looks stylish. Their designs feature lace trims, sheer panels, and modern cuts, ensuring that wearers feel confident and beautiful.
Spanx, a household name synonymous with shapewear, is renowned for its sleek control bodysuits that provide a smooth fit without sacrificing breathability. The brand’s reputation for quality and innovation has solidified its position as a go-to choice for many.
Bendon, a global lingerie brand, offers a range of shapewear options, from everyday briefs to full bodysuits. Their medium control jumpsuit, made from recycled materials, is a popular choice for its shaping and lifting capabilities, demonstrating the brand’s commitment to both style and sustainability.
Target, a well-known retailer, provides a diverse selection of shapewear at affordable prices. From slips and briefs to waist shorts and camisoles, Target’s range combines quality, affordability, and style, making it an accessible option for those looking to enhance their silhouette.
As attitudes towards shapewear continue to evolve, brands are innovating to provide solutions that prioritize comfort, style, and confidence. Whether seeking light control or full shaping, there are now more options available than ever before, catering to a diverse range of preferences and needs.
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